These prompts help you re-engage patients, identify inactive users, and personalize BFCM healthcare campaigns in Customer.io.
Duplicate this section, customize filters (date, plan type, condition, payment status), and plug them into your segmentation workflows.
Annual Check-up Renewals
Segment patients who booked annual wellness check-ups the week after the last BFCM and have upcoming insurance renewals.
Dormant Telemedicine Users
Segment all first-time telemedicine visitors during BFCM who did not create a recurring appointment.
Inactive Pediatric Consults
Find parents who booked pediatric consults last year but haven’t returned since the summer season started.
Post-Test Drop-offs
Segment patients aged 45–60 who booked a first-time screening but missed post-test follow-up engagement.
Chronic Pain Non-Follow-ups
Segment patients who self-reported chronic pain but haven’t scheduled a follow-up or physiotherapy.
Supplement Reorder Gaps
Find customers who bought supplements over $25 in the last BFCM but haven’t reordered since.
Missed Prescription Refills
Identify users who missed two or more prescription refill reminders in the last 90 days.
Flu Vaccine Repeat Lapses
Segment users who purchased a flu vaccine during BFCM last year.
Wearable Device Non-Syncers
Find customers who purchased wearable health devices but did not sync their data in-app.
Unredeemed Coupons
Find customers who downloaded a BFCM coupon code but did not redeem at checkout.
Inactive Premium Subscribers
Identify app users who signed up for premium plans but never started their health assessment.
Webinar-Only Participants
Identify those who registered for mental wellness webinars but did not book therapy sessions.